Lana Brucker first moved to New York City in October 2014 with dreams of becoming a Broadway star. She studied musical theatre, auditioned a lot, and booked an occasional gig. A huge animal lover, she started volunteering at the ASPCA to cope with the stress of the entertainment industry and give back to the community. Soon after starting volunteer work, she decided to pet-sit as a side job to her acting career. Before she knew it, she was spending most of her time with animals and walking away from national tour opportunities to rescue the love of her life, a cat named Olly, from North Shore Animal League. What started as a hobby and side hustle quickly turned into a new dream as Lana was able see the impact she could have on animals, especially those suffering from anxiety.
Lana's cat, Olly
In 2016, Lana decided to go back to school with the goal of becoming an animal behavior specialist. At Hunter College, she studied psychology, animal behavior, conservation, and economics. She also completed a cat-human play internship in the Reiss lab with scientist Julie Hecht. As a student, Lana steadily built animal care clientele and dreamt about starting her own animal behavior business one day. Even after the pandemic hit, she still obtained some work with animals, both in shelter and home settings. After graduate school, Lana decided to take her skill to the next level by studying dog training in Karen Pryor Academy's top rated Dog Trainer Professional Program. During this time, she also earned her Fear Free Shelters certification, dedicating to minimize fear, anxiety, and stress among dogs and cats.
Dash, the first dog Lana cared for in NYC
In 2021, Lana's dream business started coming to fruition. As a result of the pandemic, pet ownership rates had hit a record high. It was the perfect time to start a companion animal behavior business. Lana recognized the fear, anxiety, and stress among both people and animals struggling to adapt to unpredictable safety restrictions. Seeing a great need for comfort, Lana decided to name her business Lana's Comforting Pawsibilities. Now, Lana's Comforting Pawsibilities is serving clients in person in the Lehigh Valley, Pennsylvania and New York City areas as well as virtually nationwide. Using empathy and humor as her core therapeutic approaches, Lana strives to help pet parents and rescues stress less about their pets.